Capture high-intent leads and effectively segment them

Increase lead capture rates, gather personalized information, and generate leads through an interactive and personalized experience.

  • 5.4%

    avg. CR

    multi-step popups for lead generation

  • 5.4%

    avg. CR

    multi-step popups for lead generation

  • 1.8%

    avg. CR

    simple popups for lead generation

  • 1.8%

    avg. CR

    simple popups for lead generation

  • 16.7%

    CR

    top 10% multi-step popups

  • 16.7%

    CR

    top 10% multi-step popups

  • 3.1x

    higher CR

    multi-step vs simple in lead generation

  • 3.1x

    higher CR

    multi-step vs simple in lead generation

  • 5.4%

    avg. CR

    multi-step popups for lead generation

  • 16.7%

    CR

    top 10% multi-step popups

  • 1.8%

    avg. CR

    simple popups for lead generation

  • 3.1x

    higher CR

    multi-step vs simple in lead generation

Turn a form into an interaction

Instead of asking for details right away, you guide people through a few simple questions. It feels more like a quick interaction than filling out a form.

Give a reason to share contact details

People are more willing to leave their email when they get something useful in return — like personalized results or recommendations based on their answers.

Collect data you can use

Each answer gives you more context about the visitor. This makes it easier to group leads and follow up with more relevant messages later.

Key features

Key features

  • Questions with progress

    Game component

    Keep each step quick. Show how many steps are left so people know what’s coming next and don’t feel stuck in the flow.

    Use game-like popups people instantly recognize — spin the wheel, scratch cards, memory matching, treasure hunts, slot machines, pick-a-gift, or seasonal ones.

  • Personalized result

    Incentive offer

    Show a result based on the answers — like product suggestions or tailored recommendations. The outcome should feel relevant and worth the time spent.

    Offer clear rewards — discounts, free shipping, or exclusive perks — in exchange for email. Well-structured incentives motivate signups while allowing you to control margins.

  • Email after the result

    Conversion-focused flow

    Put the email step at the end. People reach it when they want to see the result or get the offer, so filling it in feels expected.

    Guide users from interaction to signup with a simple flow: game, email capture, strong call-to-action, and optional countdown timers to create urgency.

  • Questions with progress

    Keep each step quick. Show how many steps are left so people know what’s coming next and don’t feel stuck in the flow.

  • Personalized result

    Show a result based on the answers — like product suggestions or tailored recommendations. The outcome should feel relevant and worth the time spent.

  • Email after the result

    Put the email step at the end. People reach it when they want to see the result or get the offer, so filling it in feels expected.

When to use for better results

When to use for better results

  • On first visit

    Convert first-time visitors

    A quiz can work as an entry point for new visitors. It gives them something relevant right away and makes the email step feel more natural.

    Turn first visits into signups or first purchases by offering an engaging reward upfront. This helps you capture attention early and build your list before users leave without taking action.

  • On exit

    Recover exiting visitors

    Right before leaving, people are more open to one last interaction. A short quiz can catch attention and get them to engage for a moment.

    Stop visitors right before they leave with a timely offer or discount. Exit-intent gamified popups give users a reason to stay, helping you capture leads and recover lost conversions.

  • After engagement

    Drive seasonal campaigns

    Once someone has looked through content or products, they have more context. At that point, quiz results feel more relevant and easier to act on.

    Highlight limited-time offers during peak periods with interactive experiences that stand out. Gamified popups help increase engagement and drive more immediate sales during high-traffic campaigns.

  • On first visit

    A quiz can work as an entry point for new visitors. It gives them something relevant right away and makes the email step feel more natural.

  • On exit

    Right before leaving, people are more open to one last interaction. A short quiz can catch attention and get them to engage for a moment.

  • After engagement

    Once someone has looked through content or products, they have more context. At that point, quiz results feel more relevant and easier to act on.

Connects with any of your tools

Connects with any of your tools

and more than 20+ tools to integrate

Get inspired by CRO-ready templates

Get inspired by CRO-ready templates

How to create

How to create

Claspo - Inspire with Video Widgets
Claspo - Inspire with Video Widgets

Convert more with proven CRO tactics

Convert more with proven CRO tactics

Convert more with proven CRO tactics

See how much revenue your current popups are leaving on the table. Get started in minutes and see results right after.

See how much revenue your current popups are leaving on the table. Get started in minutes and see results right after.