Reduce visitor drop-offs with last-minute incentives
Exit offers come with an incentive to convert abandoning visitors into email subscribers, giving businesses a chance to reconnect with them in the future.

5.8%
avg. CR
email + incentive on exit intent
5.8%
avg. CR
email + incentive on exit intent
2x
higher CR
vs general popups
2x
higher CR
vs general popups
+49%
higher CR
vs email + promo code (3.85% avg.)
+49%
higher CR
vs email + promo code (3.85% avg.)
+68%
higher CR
vs email + timer + code (3.4% avg.)
+68%
higher CR
vs email + timer + code (3.4% avg.)
5.8%
avg. CR
email + incentive on exit intent
+49%
higher CR
vs email + promo code (3.85% avg.)
2x
higher CR
vs general popups
+68%
higher CR
vs email + timer + code (3.4% avg.)

Catch attention at the last moment
Show the offer when someone is about to leave. At this point, even a simple message can still get noticed — especially if the visitor hasn’t taken any action yet.
Turn leaving visitors into subscribers
Some people are already on their way out, but not fully decided yet. A simple offer at that moment can be enough for them to leave their email instead of closing the page.


Reduce drop-offs and missed opportunities
Some visitors leave right before taking action — especially on product or cart pages. A final offer can still change their mind and lead to a signup.
Key features
Key features

A clear last-minute offer
Game component
Show a simple offer right away — a discount, free shipping, or something small. People won’t read much at this point, so it should be clear in a second or two what they get.
Use game-like popups people instantly recognize — spin the wheel, scratch cards, memory matching, treasure hunts, slot machines, pick-a-gift, or seasonal ones.

Quick and simple signup
Incentive offer
Keep the form short. Usually, just an email field is enough. If it takes more effort, many people will just close it and leave.
Offer clear rewards — discounts, free shipping, or exclusive perks — in exchange for email. Well-structured incentives motivate signups while allowing you to control margins.

A reason to act now
Conversion-focused flow
Give people a reason not to postpone it. This can be a limited offer or a short timer. A clear button also helps — so they don’t have to think about what to do next.
Guide users from interaction to signup with a simple flow: game, email capture, strong call-to-action, and optional countdown timers to create urgency.

A clear last-minute offer
Show a simple offer right away — a discount, free shipping, or something small. People won’t read much at this point, so it should be clear in a second or two what they get.

Quick and simple signup
Keep the form short. Usually, just an email field is enough. If it takes more effort, many people will just close it and leave.

A reason to act now
Give people a reason not to postpone it. This can be a limited offer or a short timer. A clear button also helps — so they don’t have to think about what to do next.
When to use for better results
When to use for better results
On product pages
Convert first-time visitors
Show it when someone has been looking at a product and is about to leave. At that point, a small offer can still catch their attention and get them to sign up.
Turn first visits into signups or first purchases by offering an engaging reward upfront. This helps you capture attention early and build your list before users leave without taking action.
On content pages
Recover exiting visitors
If someone is reading an article and then leaves, you can still show a simple offer. It can be a newsletter or a resource — something that feels connected to what they just read.
Stop visitors right before they leave with a timely offer or discount. Exit-intent gamified popups give users a reason to stay, helping you capture leads and recover lost conversions.
Recover cart
Drive seasonal campaigns
If someone abandons a cart, you still have a chance to catch them. A simple message or offer can get a few people to complete the action before they go.
Highlight limited-time offers during peak periods with interactive experiences that stand out. Gamified popups help increase engagement and drive more immediate sales during high-traffic campaigns.
On product pages
Show it when someone has been looking at a product and is about to leave. At that point, a small offer can still catch their attention and get them to sign up.
On content pages
If someone is reading an article and then leaves, you can still show a simple offer. It can be a newsletter or a resource — something that feels connected to what they just read.
Recover cart
If someone abandons a cart, you still have a chance to catch them. A simple message or offer can get a few people to complete the action before they go.
Get inspired by CRO-ready templates
Get inspired by CRO-ready templates
How to create
How to create


Convert more with proven CRO tactics
Convert more with proven CRO tactics
Convert more with proven CRO tactics
See how much revenue your current popups are leaving on the table. Get started in minutes and see results right after.
See how much revenue your current popups are leaving on the table. Get started in minutes and see results right after.


